What Asana is
Asana is made by Asana, Inc.. It sits in our Project management category, alongside the other options listed at the end of this page.
Best suited to: Teams that coordinate many projects and want clear ownership and deadlines.
What it does
- Tasks, projects and portfolios
- List, board, timeline and calendar views
- Workflow automation and forms
- Goals and reporting
Which business sizes it fits
How Asana lines up with the four business sizes we use across USA24.
Solo
Good fit
Freelancers and one-person businesses
Main Street
Good fit
2–20 employees
Growth
Good fit
20–200 employees
Global
Good fit
Teams across borders
What to check before you buy
Questions to answer, ideally during a free trial or a demo, before you commit:
- Which features sit in higher tiers.
- Per-user cost as your team grows.
- Learning curve for non-technical staff.
- Integrations with your other tools.
- US tax and compliance. Software doesn't replace professional advice on payroll, sales tax or industry rules.
- Getting your data out. Ask how you would export your data if you ever switch.
Pricing
Asana pricing depends on the plan, number of users and add-ons, and vendors change it often. We don't list prices on overview pages; check the current plans on the official Asana website. Our full review will break down the real cost.
Other options in Project management
Next step
Shortlist it, then test it on real work.
Read our five-step guide to choosing business software, then run Asana through one real week of your work before you decide.